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Free download: Prompt pack (PDF)

Local SEO Prompts for Bookkeeping Firms

The six Local SEO prompts from this site, in one PDF: categories, competitor reviews, review replies, posts, description copy and a local page.

These prompts help a bookkeeping firm keep its Google Business Profile and local pages accurate. They are the same prompts as the Local SEO workflows on this site. Replace the text in [square brackets] and review every draft before it goes live.

They are not legal, tax or professional advice, and they cannot promise a ranking. Check Google's current guidelines, and your professional body's advertising rules if you hold a license, before you publish.

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Local pages are easier to keep honest when the books are current. The Small Business Bookkeeping Spreadsheet Bundle has the sheets those numbers come from. Small Business Bookkeeping Spreadsheet Bundle: Pricing to Payroll

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What is inside

  • Google Business Profile and local pages (6 prompts)

6 prompts in total. Here are the first 1 so you can see the style.

Google Business Profile and local pages

  1. 1. Audit GBP categories and attributes

    Act as a Google Business Profile reviewer for a bookkeeping firm. Use only the facts I give you and Google's category rules below. Do not guess what the firm offers. Firm facts: - Services we actually provide: [list services, for example monthly bookkeeping, payroll, catch-up bookkeeping, QuickBooks setup] - Services we do NOT provide: [list, for example tax preparation, audits] - Who we serve: [for example small businesses, churches, contractors] - How clients meet us: [office visits / we visit clients / online only] - Current primary category: [category] - Current additional categories: [list] - Current attributes shown in the profile editor: [list, with yes/no values] - Categories Google's picker offered when I typed related words: [list exactly as shown] Rules to apply: 1. The primary category should be the most specific category from Google's list that describes the main business. 2. Additional categories (up to 9) should each match a service we really provide. Flag any category that is used as a keyword or that describes a feature instead of a business type. 3. Flag any category for a service in the "do NOT provide" list. 4. Only suggest categories from the list I pasted from Google's picker. If none fits, say so. 5. For attributes, list which ones are factual and editable, which are missing, and which look wrong. Do not suggest attributes that are not in my list. Output: A. A table: Category | Keep / Change / Remove / Add | Reason B. A table: Attribute | Current value | Suggested value | Reason C. Three questions I should answer before changing anything. D. A reminder that changing a category may require verifying the business again.